Many individual or company marketers try to present how good their products or services are. They even say that theirs are better than the rest of the companies though they have the same product lines. Ok! That's what the marketers say but how about the customers? What the customers talk about the products or services that they get from those marketers or companies?
The quotes say;
| We'll just dust off the old marketing competencies and tell consumers that our martinis "Now taste as good as before and look even better!" Problem is, consumer value is based on their terms--not yours .... So do what you have to do to survive, but don't assume you can just "turn on" marketing when you are ready and can afford it. Marketing is like a martini in that people remember the drink quality and the place |
Let's let the customers judge!
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